Monday, August 13, 2007

Make Money in Direct Mail Business

Linda Chavez who was almost Bush's Labor Secretary has been working the direct mail PAC scam to keep body and soul together.

The basic scam is a simple one: You start with a small mailing list, put together an urgent appeal explaining how your newly-formed PAC with the Respectable Sounding Name is "leading the fight" for/against some crap or other, and solicit donations. The money you rake in goes to pay for the production of the mailing pieces, postage, etc., and what's left over goes toward renting a better list for the next round of mailings. By the second or third pass, you're taking in enough to pay your "consultants" for the great advice he or she gave you on how to raise money with direct mail.

And if those "consultants" just happen to be you, your spouse, and each of your kids, well, so much the better for you! You're the model of entrepreneurialism and efficiency! Congratulations. Why not give yourself a raise?

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