Who is Joe?

Joe Wurzelbacher of Holland, Ohio. Who is he really? One thing he admits to is that he is not an undecided voter. He is a McCain supporter. But is he a plumber? He is not listed as having a plumbing license in Ohio. Is he planning to buy a small business that just coincidentally would give him an income (net profit) over $250K? In this business climate?
Generally to net 250K per year, gross billing in the plumbing business would be in the 2-3 million dollar range. That is some small plumbing business to have saved up for when the average wage for plumbers is $44K.
Researchers have been unable to find him as a registered voter in Lucas County, Ohio. No listed phone number in Holland, Ohio, although the McCain campaign had his phone number and made a point of saying not that they had never talked to him, but that they had not told him that he would be part of the debate. He is on talk TV today full of Republican talking points. I think he is a fairly skillfully done plant. First they have him at an Obama event and asking Obama a question. Then he is brought up 12 times in the debate as a yederman (every man).
By the time he is exposed as a fake and a plant the 24 hour news cycle will have flown away and everyone will have forgotten about him.
Update:from Martin Eisenstadt:

Turns out that Joe Wurzelbacher from the Toledo event is a close relative of Robert Wurzelbacher of Milford, Ohio. Who’s Robert Wurzelbacher? Only Charles Keating’s son-in-law and the former senior vice president of American Continental, the parent company of the infamous Lincoln Savings and Loan. The now retired elder Wurzelbacher is also a major contributor to Republican causes giving well over $10,000 in the last few years.

Gee, and we know that Keating was and maybe still is big buds with John and Cindy. Too much of a coincidence.
Update 2: Joe was a registered member of the Natural Law party, now a registered Republican(with his name spelled wrong). In an interview states that he is against immigrants, Social Security. Was proud of living in Northern Florida in a Dixiecrat area that is famous for being anti-black. Was sorry when he found as a teen that he had been born in Ohio.
Update 3: Joe does work as a plumber but under his employer's license, AW Newel. Still a question of whether he had contact with the McCain campaign before the interaction with Obama. If the company that he works for is the one he wants to buy, it has sales listed of $100K. So he misrepresented the net profit of the company and did not understand that items bought for a company and expenses of a company are before taxes. He also has a current tax lien. But he is now a total McCain poster pony that McCain hopes to ride to victory. Joe wants McCain to come visit him at his house. As if.