How to get Fewer Customers

Went to the Gym today on Member Appreciation Day and was able, at Noon, to park right out front. Usually there is enough of a crowd that I have to park around back. The place looked deserted. They had a big spread of food on the side and back of the counter with one old guy with a full plate looking like he was having lunch. They had given away heaps of one day visit tickets, but I think people stayed away in droves thinking it would be too crowded. A real PR backfire.